Previous Article Next Article Case study: Matching candidates with suitable employers can now take lesstime and effort as intelligent candidate matching software makes its markAs the worldwide leader in the staffing industry, Manpower providesemployment to more than 2.7 million people annually through 3,800 offices in 59countries – which adds up to a lot of skillsets and CVs being matched to a lotof different positions. Given the volumes it deals with, Manpower looked into the concept ofintelligent candidate matching software. While there would be obvious speedbenefits, its overriding criteria was to find a technology that replicated thedecision-making process of the human brain and ensure that a precise fit wasmade between candidate and employer. In January this year, Manpower rolled out the pilot phase of acandidate-to-vacancy matching system called Ijen, developed by UK companyNCorp. “We were benchmarking systems and this one came out the best,”says Jorg Stehr, IT director EMEA at Manpower. “To match our employees tothe job orders we need to find the best possible fit and this is based on anumber of parameters, including skills and experience, location, employers’preference and preferences of employees. The system applies artificialintelligence (AI) to the job-matching process and takes in all of theseparameters and more.” Criticisms that a computer is replacing the touchy-feely side of recruitmentare refuted by Stehr who says that, if anything, it enhances the face-to-facetime a branch representative can spend with the client. “Now that they don’t have to do the searches, there is more time forpersonal interaction,” he says. The Ijen technology is based on 10 years’ work by Cambridge Universityresearchers and replicates the ability of the human brain to recognise closelymatching items based on large numbers of parameters. Although this is the firsttime this has been used in the HR sector, it has been tried and tested in thee-commerce sector and is used by such high-profile sites as Lastminute.com,Autotrader and EG (Estates Gazette) Property. “We saw there were applications for the HR sector and that it waswell-suited to recruitment,” says NCorp chief executive Nick Bidmead.”The way we’ve built it means that the core technology can be used indifferent ways by various customers, including job boards, for instance. Thisenables Manpower’s consultants to maximise the potential of its entiredatabase, while simultaneously improving the quality of matches is somethingthat traditional structured query language (SQL) searching cannotdeliver.” The system can deliver matches across a database of thousands of CVs infractions of seconds says Bidmead. “We know from our work with sites suchas Autotrader that people don’t want to wait, so it has to be that fast.” The technology can also carry out Skills Gap Analysis that identifies whichskills are in short supply and equally those that are in demand. So far, the pilot has been rolled out in the Netherlands, Germany andDenmark (with operations planned for other European countries, the Middle East,Africa and Asia) and feedback has been extremely positive from the Manpowerstaff using it, claims Stehr. “Staff like the fact that it is web-based.Our previous system was client/server based. The current system is much easierto configure. We are providing web-based training over two to three days andstaff can interact with someone who has used the system before.” Stehr led the steering committee on the project, which also includes HRoperations staff from across Europe as well as representatives from the financedepartment and EMEA managing director Yoav Michaely. The company has a closerelationship between HR operations and IT, Stehr says. “We have almost 100per cent alignment. We have to, because, in effect, the system is ourproduction line. I know that isn’t a very HR term, but it is vital to ourbusiness.” The Ijen system is also going to be instrumental in the organisation’sincreasing need to meet cross-border requirements from clients. Manpower hasset up Cross-Border Connections to cater for these and reports not only anincrease in companies looking for staff in other countries, but also foremployees wanting to find work in other countries. “In future, it willalso support cross-border matching,” Stehr says. Comments are closed. Making a perfect matchOn 12 Mar 2002 in Personnel Today Related posts:No related photos.